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Maximize Your Reach: Repurposing Blog Content

By Tom Seest

How Can You Repurpose Your Blog Content?

At WebsiteBloggers, we help website bloggers develop strategies to create content, traffic, and revenue from website blogs based on our experiences and experimentation.

If you have blog posts you want to use in different formats, consider turning them into an eBook or slideshare. You can also break up your long posts into individual blog posts and publish them as separate articles. Another easy way to repurpose your content is to create a roundup post. It is easy to put together a list of related posts and distribute them to different audiences.

How Can You Repurpose Your Blog Content?

How Can You Repurpose Your Blog Content?

Turn Your Blog Content into an Infographic: How?

When you want to repurpose blog content, consider creating infographics. Infographics are simply collections of words and simple images that illustrate a specific point. These can be used to highlight the main points in your blog posts. They are also a great way to increase traffic.
Infographics can be created from older blog posts and are an easy way to share your information with new audiences. If your blog posts contain statistics, data, or percentages, you can easily turn these into infographics. This way, you can share your content on social networks and increase your traffic.
The first step in creating an infographic is reading your blog post and breaking it down into easy-to-read sections. Often, this means turning lengthy paragraphs into bullet points. Another step is creating a storyboard. Once you have a rough idea of the layout, you can start designing.
When creating an infographic, make sure to select a template that matches the content of your blog post. Choose content that focuses on solving a reader’s problem, answering a question, or providing a solution. Your infographics will have more impact if your readers find them helpful.
Another great option is to create a podcast using your content. Consider creating a guide that explains the basics of using a VPN. This way, your audience will be able to use your content whenever they want. It also gives your brand more avenues for social sharing. In fact, infographics do better on LinkedIn, Facebook, and Twitter than gifs and videos.
Infographics are a fantastic way to repurpose blog content, as they not only increase traffic but also boost your SEO. Including your URL in the infographic can also help you generate traffic by directing people to your website. In addition, you can ask other bloggers to share your infographic with their audience.
Another way to repurpose blog content is to create a video. This format is ideal for content that is easy to read and load on a mobile device. Using video is another great way to reach a wider audience.

Turn Your Blog Content into an Infographic: How?

Turn Your Blog Content into an Infographic: How?

Slideshare Your Way to More Content?

If you have a blog post that you want to repurpose, consider turning it into a SlideShare deck. This shouldn’t take you more than an hour or two. SlideShares are a great way to share your expertise and to grow your audience. SlideShare was previously owned by LinkedIn, and you can embed a SlideShare presentation on your LinkedIn profile. To do so, click the “embed” icon on the left-hand margin and choose “Slides.” Then paste the SlideShare link. Your presentation will automatically be imported, complete with the description you added when you uploaded it. SlideShare does not allow you to edit your SlideShare presentation once you’ve uploaded it, so you should consider this when making your LinkedIn profile.
When creating your SlideShare presentation, remember to use bite-sized chunks of content. For example, if you’re sharing a blog post, you should make sure to use images and graphics. You can also embed the presentation into other content, such as LinkedIn profile posts or blog posts. To further boost engagement, you can also use your SlideShare presentation on Quora, a popular Q&A website. There, users ask questions related to your niche. If you’re an expert in your field, you can answer questions related to it.
By using SlideShare to publish your blog content, you can generate additional traffic, brand awareness, and more leads. According to Alexa, 80% of the 70 million monthly visitors to SlideShare come from targeted searches, making it an excellent tool for building a relationship with the right audience. Many marketers don’t use SlideShare to its full potential, but it’s much easier than you think to generate traffic and leads with it.
You can repurpose your blog content into presentations using SlideShare. You can create a branded template with your logo and website URL, then include new slides for your bullet points. Once you’ve completed your slides, upload them to SlideShare. After you’ve uploaded them, you can easily link them back to your original article.
Once you’ve uploaded your presentation to SlideShare, you’ll want to make sure to add a compelling title and description. Adding relevant keywords to the description will increase your Discoverability Score, which is a factor when your content is optimized for search.

Slideshare Your Way to More Content?

Slideshare Your Way to More Content?

How to Make Videos From Your Blog Content?

Using videos to repurpose blog content is a great way to boost your SEO efforts. However, the best type of video for your website is one that is informative and not opinionated. Short DIY videos are ideal for sharing on social media sites but do not work well on Twitter and TikTok. Make sure that you check the specific specs for each social media site you want to post your video on, including aspect ratio and length. While a 30-minute YouTube video will work just fine on IGTV, it will not do well on Twitter or TikTok, which limit videos to 140 seconds.
Another option is to create an audio podcast from your videos. You can do this by using SoundCloud, which is a free platform. When you post the audio podcast, make sure to include a link to your main site and other social media accounts. You can also upload a transcription of your video to your blog. This will make the content not only easily accessible to the public but also visible to search engine spiders.
When repurposing video content, you should try to make sure that the video is engaging and has high traffic. The videos should be made for different audiences. If you’re selling a product, you can try to target a B2B audience. You can try to embed your videos on LinkedIn, which will draw more traffic and help your brand. You can also make use of YouTube playlists to repurpose your content. These playlists can also be a great source of backlinks. Ensure that you put keywords in the description so that your videos get seen and shared.
Videos can also be embedded in newsletters and social media sites. For example, you could include a video about the year you started your company or a special incentive to work with your business. This is a great way to create a more human connection with your customers. You could also repurpose a video to highlight your company’s growth over time.
While it’s hard to put all of your content into another format, there are some unique formats you can use to maximize the impact of your content. For example, interactive videos let viewers actively engage with the content, which can lead to sales. Some of these interactive videos are also clickable and contain links for further information.

How to Make Videos From Your Blog Content?

How to Make Videos From Your Blog Content?

Unlock the Potential of Email Roundups?

When you’re looking for a way to repurpose your blog content, consider repurposing one or more of your posts into an email roundup. It doesn’t have to be long and drawn out. You can even repurpose a single blog post, such as a series on SEO, into multiple articles. Or, if your post has been very popular, repurpose it into a series of questions for other bloggers.
Before sending out the roundup, make sure you do some pre-outreach. This phase can make or break the success of your roundup. It can involve leaving a comment on each of your blog posts, getting mentions on social media, and contacting contributors. Once you’ve got this done, the next step is to write the roundup in the second person.
Email roundups are a fun way to share updates. You can include new products or locations or introduce new employees. Although roundups require a small amount of effort, they can be extremely effective. Additionally, most social media platforms allow you to poll your followers, which can give you insight into the interests of your target audience. You can use this information to tailor your roundup newsletter.
Another great way to repurpose your blog content is to use older blog posts that you’ve written. You can also repurpose blog posts into slide decks, infographics, and newsletters. This way, you can make use of the content that you already have and promote your new content at the same time. You can also use your blog’s analytics to determine which of your older posts have the most reach and popularity.
Whether you use your posts in an email roundup or a social media campaign, the goal of repurposing blog content is the same. The main goal is to get your posts in front of more readers, and the best way to do this is through syndicating. Content can be syndicated through popular sites like Business2Community and Huffington Post. You can also submit your content to content discovery networks. In these networks, your content will show up in a recommended reading section, either beneath the main content or in a sidebar.

Unlock the Potential of Email Roundups?

Unlock the Potential of Email Roundups?

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