An Overview Of How to Use Internal Beliefs In Storytelling for a Website Blog
By Tom Seest
At WebsiteBloggers, we help website bloggers develop strategies to create content, traffic, and revenue from website blogs based on our experiences and experimentation.
Storytelling takes many forms, whether written, spoken aloud, or visual. Stories can serve to spread values and beliefs across generations.
Just like painting, sculpture, or dance, storytelling is an art form requiring creativity, vision, and practice. It can help build emotional connections with audiences while shaping their decision-making processes.
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As a business owner, you may have beliefs that prevent you from blogging for your website or engaging with content on it, leading to less visibility and customers for success. Storytelling can help connect with audiences by showing that you understand them, can assist with challenges faced and can take them forward to achieve greater things. Lani Peterson, Psy.D is an accomplished psychologist, professional storyteller and executive coach specializing in using narrative to transform beliefs and behaviors; she founded Go Narrative.
As you write your blog posts, it’s essential that they open with an engaging story that captures readers’ interest and compels them to continue reading. Stories also serve as an effective way of conveying important information, helping your audience grasp new concepts more easily than otherwise would be the case.
People crave connection with brands they support, and a great story can create this sense of familiarity and trust necessary to convert potential customers into actual ones.
Storytelling can take many forms, but when creating blog posts that feature storytelling, it is important to keep certain things in mind. Make sure that any story is relevant to your readers, and remember to keep the stories short and easy for people to digest; don’t overwhelm your audience with too much information!
If you’re having difficulty choosing a topic for your blog post, try using internal beliefs as storytelling to make your decision easier. By exploring your personal beliefs and how they influence your life and then using these concepts to craft stories that resonate with readers, you may just find the topic!
Telling stories through your website blog doesn’t need to be hard or complex; all it takes is some creativity! There is no need for Lee Child-esque novels with many plot twists; even simple tales, such as how your product or service was developed, are enough to engage readers and keep them coming back for more content.
Web stories can add tremendous value to your content while increasing organic traffic. They also appear highly in Google Search and Discover, so they give your blog an additional boost without incurring additional ad costs.
There are various online tools and plugins that will assist in the creation of web stories, but be mindful that some can be slow. To keep loading times reasonable, at least 10 slides should be included in your web story.
Narrative writing style allows us to express our beliefs, values, and ideas more vividly than ever before. Narratives should provide clear details that convey a powerful message while keeping their audience involved with your story – no matter if it is fictional or based on real events.
Seeds for narrative can come from anywhere – be it small memories or major life events, characters in your story, or an image that stands out to you. Once you have a source for your narrative, use free-writing to explore all its possibilities, even though all your free-writing may not make the final cut for use as part of the final narrative structure for your topic.
Narratives come in many forms – books, films, speeches, or works of art are just some examples – from books to movies to speeches to artworks and more. Their length can be as long or short as desired; what matters is telling a complete tale with beginning, middle, and end points. Narratives typically use present tense but may also switch back and forth between past or future tenses depending on your purpose.
Most narratives are plot-driven; their main characters must face obstacles and overcome them to meet the plot’s goal. Some obstacles may be physical, while others could be emotional or psychological – no matter what type of story is being told, as a result of overcoming these challenges, their character will change as a result of these encounters; this change becomes part of its theme.
As you draft your narrative, make sure to provide realistic details about your setting and characters so your readers can visualize and relate to them. At the same time, be careful not to overdescribe – for instance, if you describe one setting for three paragraphs before switching gears into another unrelated location for three more, your readers’ attention could easily wander off track.
As you develop your narrative, it can be useful to have someone who wasn’t present at the time read it and provide an unbiased opinion of how well your narration makes the experience real for readers and correct any inaccuracies or omissions that arise during writing.
Narrating blog posts does not need to be complex – storytelling can simply mean adding small stories or anecdotes that add a personal touch and make the article more entertaining for your readership. Just ensure that any stories align with the message of the post!
Many people worry that writing their blog is daunting because they feel inept at writing. But blogging is all about helping your audience, showing them you can provide relief through words. So take a deep breath and start writing; your readers are waiting to hear from you! Tashia specializes in website development, digital marketing, and eCommerce and enjoys writing about all things related. She strives to make an impactful difference online by sharing knowledge and aiding individuals online, one article at a time.
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