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An Overview Of the Uses of the WordPress Plugin Named SiteGround Optimizer

By Tom Seest

What Is the WordPress Plugin SiteGround Optimizer Used For?

SG Optimizer is an all-in-one WordPress performance plugin that dramatically boosts website speed while offering media and front-end optimization, environmental controls, and environmental monitoring features. Over 2 million SiteGround customers currently utilize it.
SG Optimizer stands out from other caching plugins by also optimizing CSS and JavaScript code. In this tutorial, we’ll walk through how to set up optimal SG Optimizer settings compatible with The Events Calendar.

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Is the WordPress Plugin Named SiteGround Optimizer Used for Browser Caching?

Browser Caching is an efficient mechanism that enables website content delivery without using server resources, decreasing network traffic, and speeding up site performance. By serving static webpages to visitors directly, browser caching saves server resources while making your website faster for everyone who visits.
SiteGround Optimizer offers various options to enable file-based caching or browser caching, or both for your WordPress website. Furthermore, you can specify maximum cache expiry time and other settings so you can tailor a caching solution specifically to the needs of your site.
To enable browser caching, check the “Enable browser cache” box and set your preferred expiry time in the SG Optimizer Settings section. It is wise to keep this setting enabled at all times in order to ensure visitors always see the latest, most up-to-date version of your website.
The SiteGround Optimizer plugin gives you access to NGINX Direct Caching, an efficient full-page caching solution delivered at the server level. Not exclusive to WordPress websites hosted on SiteGround servers, this option can also be utilized on non-WP websites hosted with them.
Use of NGINX Direct Caching can significantly boost your GTMetrix and Google PageSpeed Insights scores by decreasing database queries and loading time, but be aware that it could potentially hinder some functionality of third-party plugins (particularly those based on jQuery), thus necessitating separate plugins for image optimization, deferring CSS/JS files to avoid render blocking issues and reduce database queries.
At SiteGround Optimizer settings, you can utilize Lazy Load for media files to help optimize them and speed up web pages that contain multiple images or other forms of media. This feature should help speed up load times on longer pages containing multiple types of media.
Optimizing HTML and CSS means minifying files while consolidating JS files to remove duplicate code, although be aware that merging files could potentially break some 3rd party plugins, such as Elementor’s functionalities requiring additional steps (see our tutorial) to restore.
SG Optimizer settings are quite extensive and will significantly boost WordPress performance, although some settings may conflict with The Events Calendar plugin. You should carefully consider which changes to implement when making any decisions with regard to your website’s appearance or functionality.

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Is the WordPress Plugin Named SiteGround Optimizer Used for Image Optimization?

Images account for 21% of website size and are often one of the primary contributors to slow website loading times. With this tab, images can be optimized to reduce their file sizes without impacting quality, speeding up website loads considerably. Furthermore, SG Optimizer automatically detects visitors’ browser types and delivers WebP versions if compatible; otherwise, it automatically provides PNG/JPG images instead. SG Optimizer can even enable lazy load (loading images only when visible to the user), which further boosts the performance of your site.
Selecting an image size appropriate to your content is vitally important for WordPress site performance, saving both CPU and bandwidth resources. The Image Optimization tab helps you achieve this by offering settings to customize image sizes based on web pages’ contents and target audiences.
Preloading JS and CSS files is one of the best ways to increase website loading speeds, and with SG Optimizer this can easily be accomplished with one click of a button. Doing this will dramatically reduce requests made to your server, thereby speeding it up significantly.
SG Optimizer’s versatility lies in its ability to combine CSS and JS files into one file, significantly decreasing website loading time and preloading combined CSS/JS files for visitors who may be using slower internet connections.
Maintaining the speed and performance of your WordPress website means keeping all its plugins and themes up-to-date with the latest functionality. With this tab’s easy tracking of updates, it is simple to ensure all components of WordPress remain in step.
SG Optimizer also features GZIP compression, saving networking traffic by shrinking file sizes and saving networking traffic. All these features make SG Optimizer an all-in-one performance solution designed to drastically boost website speed on any hosting platform – no matter who provides your hosting provider! Plus it’s completely free and accessible to all WordPress users!

This photo was taken by MART PRODUCTION and is available on Pexels at https://www.pexels.com/photo/woman-sitting-on-chair-while-reading-a-magazine-8433498/.
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Is the WordPress Plugin Named SiteGround Optimizer Used for Gzip Compression?

GZIP compression on the web is a technique for decreasing data sent to users by compressing text, images, stylesheets, and scripts – this helps make websites faster by using less bandwidth.
SiteGround Optimizer plugin makes this easy by default. To verify its effectiveness, open Dev Tools in your browser and scroll to “network.” If there’s an entry for “content-encoding: gzip,” this indicates your website has been compressed using SiteGround Optimizer.
SG Optimizer includes several other features to help increase the speed of your website, including an accelerated database cache which speeds up database queries. It also combines CSS and JS files for faster loading times while eliminating render-blocking JavaScript script. There’s even an option to enable Memcached object caching; however, reports have suggested this feature doesn’t always work, so we advise leaving it off until needed.
Lazy loading can help your site’s performance by loading images only when users scroll past them, or shortcodes are entered; or by switching on “lazy load widgets” and “lazy load mobile.” Both options can be enabled in the settings menu.
Optimize your database by clearing out old, unnecessary information. This includes expired transients, auto drafts, post and page revisions, spam comments, and more – this can significantly enhance site performance by clearing away extraneous data that slows it down.
If you require more advanced features, caching plugins like WP Fastest Cache or WP Rocket may provide more. They have additional features and tend to work better with plugins, themes and hosting types than others; in addition they can combine CSS files together and purge cache automatically whenever there are changes made to your site.

This photo was taken by Los Muertos Crew and is available on Pexels at https://www.pexels.com/photo/woman-in-white-tank-top-putting-seasoning-on-her-food-8784802/.
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Is the WordPress Plugin Named SiteGround Optimizer Used for Database Optimization?

Your website database stores all of the content, pages, blog posts, comments, forms, and other post types found on your website. It also houses settings for your theme and plugins and can become increasingly bloated over time if left unused; this could ultimately slow down performance unless optimized correctly.
The Database Optimization tool makes it possible to quickly clean your database tables and optimize their structure, reducing unnecessary records, index size, and overhead costs. Simply select a table from your database list and click Optimize Table; it will remove redundant information automatically, thereby clearing space and eliminating duplicate rows from that table.
Database Optimization tasks include clearing cache from all visitors (useful if you use a caching plugin), preloading font files, removing query strings from static resources, deferring CSS/JS minification, disabling emojis (to avoid browsers making extra requests), and fixing insecure content errors. Furthermore, the tool will show how much space your database tables are taking up, as well as provide the option for full database backup if required.
If you use SiteGround’s Cloud Hosting with SG Optimizer, your version will automatically be upgraded. This helps prevent recent vulnerabilities from being exploited by malicious actors to open backdoors to attack on your website.
Note: Before activating any caching features in SG Optimizer, it’s essential to verify that your website is using HTTPS – this will significantly speed up its performance if using a CDN like SG Cloud CDN. You can force HTTPS by selecting the Enable HTTPS checkbox within SG Optimizer.
For optimal SG Cloud CDN use, it is also critical that Memcached be enabled within your SG Account, and Dynamic Caching set up within SG Optimizer in order to allow both object caching and file caching. After doing this, the Memcached feature in SG Optimizer should help enhance site performance further.

This photo was taken by ANTONI SHKRABA production and is available on Pexels at https://www.pexels.com/photo/man-and-woman-playing-jenga-together-8791169/.
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